Repurpose old social media

Too often, business owners create a decent site, and then forget about it. You want a user to click your result in Google, and not need to go back to Google to do the same search that ends with the user pogo-sticking to another result, apparently unsatisfied with your page …

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What can Instagram teach you about nofollow links

In their official blog, Google shared some information about featured snippets. If your website is listed with a featured snippet on the search results page, it will stand out from the rest of the results. Despite previous assumptions, a link from a 301 redirected page shouldn't lose any PageRank compared …

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Take care when dealing with cloaking

While it is a worthwhile goal to collect as much data as possible, data quality, and knowing which data will address your needs, remain para- mount. The last thing you need is to drive two hours when your server goes down. SEO involves internal and external website analysis, including link …

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How we improved our link exchanges in two days

Agency SEOs have an edge because they have access to independent sets of data that span across different industries. Visual content shared on Pinterest has a longer lifecycle compared to other content formats. Pins receive 40 percent of all the clicks within the first day and 70 percent take place …

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